It’s time to finalize your research and put together your final proposal. Below is the summary of what is required for the final written proposal.
Project Part 4 is the final written analysis of your company’s strategic plan. Be sure to include:
Summary
Executive Summary
Combine all of the previous project parts (attached).
Required Section]
Part 1:
Introduction and overview of your selected company along with an initial analysis of the growth opportunity
Country of Choice
Mode of Entry
Part 2:
Cultural Differences
Distributions Methods
Product/Market, Pricing and Positioning
Part 3:
Internal Environment
External Environment
Strengths
Problem Analysis
Recommendations and Implementation Costs
Evaluation and Control Process.
The entire project should be a minimum of 3000 words, APA Style
Include cover and reference pages.
In your paper include a title sheet and 6 – 10 references.
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Formatting
Title Page
Citation
Outline
