Review the Avion, Inc. case study located in the textbook (Cases, pp. 814-816). Write 500-750 words addressing the following questions. You are not required to answer these questions in essay format, however you must address each question fully.
- What parts of the supply chain are most closely involved with the situation in this case? What is the responsibility of each part in order to maintain a smooth flow of material?
- What initially appears to be the problem? What really is the problem (or problems) in this case?
- How easy is it to switch suppliers? What would complicate a firm’s ability to switch to a new supplier.
- What does it mean to get to the root cause of a problem?
- What does it mean to be a good customer? Why does a buying firm want to be perceived by a supplier as a good customer? Provide specific examples of what a firm must do to be a good supply chain customer.
- Explain the role of performance measurement in managing supply chain activities.
- Why can changes within a supply chain disrupt the normal flow of goods and services within a supply chain?
- Why might Avion want to reduce the lead times on its purchased materials and components?
- Why do firms single source contracts?
- Develop an action plan for Avion that addresses the issues presented in the case. Be prepared to fully explain your recommendations.
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